Articles

Though ChatGPT is a powerful and handy tool, it still needs human editors who can ensure that your content is accurate and aligns with your brand voice.

If you haven’t heard from your patients in some time, you can win them back though a strategic win-back campaign.

A DECODE survey showed that 73.67% of advanced specialty care patients do research past referrals. How should that data shape your acquisition strategy?

What is Twitter Blue? It’s the new version of the blue checkmark as a subscription. But is the blue checkmark on Twitter as coveted as it once was?

In a time where virtual care options are no longer preferred, but expected, online support groups are gaining momentum among your patients and staff.

When it comes to creating personalized communication with customer relationship management programs, you may be feeling unsure due to metapixel concerns.

Programmatic digital out-of-home, the automated buying and selling of large-format screens, transforms how your audience interacts with digital billboards.

If you thought we were done talking about America’s AI sweetheart, you’d be wrong. We’re back to share the eight things marketers should know about ChatGPT.

Twitter’s highly-publicized change in administration left the platform’s credibility in question. Which means your brand’s credibility is also up in the air.

Thanks to concepts like Web 3.0 or blockchain, there is a future where PHI and EMRs are controlled by individuals rather than “owned” by health systems.

Sourcing user-generated content can be time-consuming and difficult, but the solution is sitting within your very own walls: physician-generated content.

The most effective way to achieve your revenue goals is by investing your time, and dedicating a lot of attention, to advanced specialty care service lines.